Impact Starter Pack
4 Steps to integrating impact into your business, even if you’re just getting started.
In this pack, you will find some tried and tested exercises that I use with owners and leaders of small and medium businesses to help them approach “impact thinking” in their organisation.
No Cost. Instant Access.
What is impact?
Corporate Social Responsibility. Sustainability. ESG. Climate Action.
We’ve all seen the terms, but what do they really mean? Technically, and academically, they’re all a bit different.
But who cares?
In reality, you’ve got a business to run. Sales to make. Budgets to keep. Costs to control. People to pay. Employees to find and manage. You’ve got more things on your plate than a hungry man at a buffet!
Here’s what it boils down to.
Your business impacts on the world around you. What you do, make, produce, or sell, and the way you go about that affects the communities and environments you touch. Not only that, the world around you impacts on your business.
Understanding this better, and getting involved in the outcomes, is impact.
Impact outcomes can mean less waste, less cost, better profitability, better recruitment outcomes, better employees, better customers, better relationships, better suppliers, better reputation, better innovation, better products, better profits.
Better business.
What you’ll learn in the
Impact Starter Pack
✔️ Think about impact in the context of your business, so that you can begin to connect your activities to an impact narrative, as well as reflect on where you might want to adjust.
✔️ Understand how the Sustainable Development Goals relate to your business, so that you can connect to a globally recognised framework.
✔️ Know what mandatory climate reporting requirements mean, so you can begin to think about whether it’s relevant for you and how you might benefit from the analysis.
✔️ Develop an awareness of “greenwashing”, so that you can discuss your impact with facts, evidence and clarity.
Who is Kate McHugh?
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Kate McHugh
I provide straightforward sustainability climate and impact expertise and execution for business owners and leaders of $20-$100million companies.
The companies I work with want the experience, insights and capabilities of a corporate sustainability leader without the headcount, salary overheads, and BS - delivering insight, clarity, and actionable solutions.
These businesses are often under regulatory, market, or operational pressure, frequently in (yet not limited to) financial services, private equity, logistics, agriculture, FMCG, retail, business services and hard-to-abate sectors. that others can’t see.
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Greg Liddell | Impact Frameworks
“I had the pleasure of working with Kate McHugh during our time together at Suncorp, where she consistently demonstrated an exceptional ability to deliver on complex, multi-stakeholder projects.
Kate brings both intellectual depth and practical execution to her work; a rare combination that enables her to translate ambitious sustainability and climate agendas into tangible outcomes. Kate has a deep understanding of the risks and opportunities presented by climate change and broader sustainability issues. She combines this with strong technical expertise in impact frameworks and reporting, helping the business navigate evolving expectations with clarity and confidence...” -

Kunal Gupta | Executive Upskilling
“I’ve had the pleasure of partnering with Kate at AXR to deliver joint sessions on ESG and Sustainability. These sessions have consistently stood out, receiving excellent feedback from our CFO network for their informative, engaging, and highly relevant content.
Kate is a true specialist in this space; her passion and commercial acumen set her apart from the typical “tick-the-box” approach. She goes beyond compliance, genuinely supporting companies to create meaningful and lasting impact in this crucial market segment. Kate’s expertise and commitment make her a standout consultant you can trust.” -

John Minns | Exec. Engagement
"A strategic thinker, with strong project management capability, Kate's diverse leadership skills enable her to drive performance through sustainability initiatives, deliver influential advice to senior sector leaders, and manage complex change initiatives.
She is prepared to strongly advocate for a position she believes in, provide direct and honest feedback, and negotiate positive outcomes for stakeholders. These attributes were vital to the delivery of the Strata Futures initiative and enabled our partnership to produce a one of a kind roadmap for change in the national strata sector." -

Andrew White | Climate Reporting
"Kate McHugh is a positive force in the challenging world of sustainable business. In the 10 years that I’ve known Kate, I’ve been fortunate enough to witness and benefit from the proactively delivered sustainability-focused outcomes and solutions that have been adopted by businesses on the back of her hard work.
I’ve witnessed how Kate navigates complex organisations and stakeholders with a level of care, respect and candour. And I’ve witnessed Kate bring together people and build communities of practice and interest. But what has always impressed me most, is how I’ve seen Kate continually step up, and step in when the times get tough and others are looking to find the quickest and easiest exit."